Marketing to the mature market

Edna Petzen, Residential Forum member The UK population has been steadily getting older and this trend is projected to continue in the future. In 2016, there were 11.8 million people aged 65 years and over, representing 18% of the total population. By 2041 this age group is set to increase to 20.4 million and makingContinue reading “Marketing to the mature market”